Overview
Appifiers ("Appifiers," "we," "us," or "our") is a design and software development studio based in the United Kingdom, operating the website appifiers.co.uk (the "Site") and providing custom app, CRM, ERP, and related software design and development services (the "Services").
These Terms & Conditions bring together how we handle your personal information (Part A: Privacy Policy) and how payments, cancellations, and refunds work when you engage us for our Services (Part B: Refund Policy). Together they govern your use of our Site and any engagement with Appifiers.
By using our Site or Services, you acknowledge that you have read and agree to these Terms & Conditions. If you do not agree with them, please do not use our Site or Services.
Part A - Privacy Policy
This part explains how we collect, use, share, and protect personal information when you visit our Site, contact us, or engage us for our Services. It is written to comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
If you have any questions about this policy or how we handle your data, please contact us using the details below.
A1. Information We Collect
We collect the following categories of information:
- Information you give us directly: name, job title, company name, email address, phone number, project details, briefs, files you share with us, and billing or invoicing information.
- Information we collect automatically: IP address and approximate location, browser type and version, device and operating system, pages visited, time spent on the Site, referring pages, cookies, and similar tracking technologies.
- Information from third parties: information from analytics, scheduling, or payment providers we use to run our business, such as Google Analytics, booking tools, or payment processors.
- We do not knowingly collect special category data, such as health or financial details beyond standard billing information, unless you provide it to us as part of a project brief and only where necessary to deliver the Services.
A2. How We Use Your Information
We use your personal information for the following purposes, and on the following legal bases under UK GDPR:
We will never sell your personal information to third parties.
Responding to enquiries and consultation requests
Legitimate interests / pre-contractual steps
Preparing quotes, proposals, and contracts
Pre-contractual steps / performance of a contract
Delivering design and development Services
Performance of a contract
Invoicing and payment processing
Performance of a contract / legal obligation
Sending project updates and account communications
Performance of a contract / legitimate interests
Sending marketing emails or newsletters
Consent, which you can opt out of at any time
Improving our Site and Services, and analytics
Legitimate interests
Complying with legal and accounting obligations
Legal obligation
A3. Who We Share Your Information With
We share personal information only where necessary, with:
- Service providers who support our operations, such as web hosting, email, analytics, project management, accounting, and payment processing providers.
- Subcontractors or freelance collaborators engaged on a project, where relevant to deliver the Services, and bound by confidentiality obligations.
- Professional advisers, such as accountants or legal counsel, where necessary.
- Regulators or law enforcement, where required by law.
- Any third party we share data with is required to protect your information and use it only for the purposes we specify.
International Transfers
Some of our service providers, such as cloud hosting, analytics, or software tools, may process data outside the UK. Where this happens, we ensure appropriate safeguards are in place, such as the UK's International Data Transfer Agreement, the UK Extension to the EU-US Data Privacy Framework, or Standard Contractual Clauses approved by the UK Information Commissioner's Office (ICO).
A4. How Long We Keep Your Information
We retain personal information only as long as necessary for the purposes described in this policy:
- Enquiry or lead data that does not convert into a project is generally retained for up to 12 months, then deleted or anonymised.
- Client and project data is retained for the duration of the engagement and for up to 6 years afterward, to meet our legal, accounting, and tax obligations, and to support any warranty or post-launch support periods.
- Marketing data is retained until you unsubscribe or withdraw consent.
A5. Cookies and Tracking Technologies
Our Site uses cookies and similar technologies to:
- Ensure the Site functions correctly.
- Understand how visitors use the Site through analytics.
- Remember your preferences.
- You can control or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of the Site. Where required by law, we will ask for your consent to non-essential cookies via a cookie banner.
A6. Your Rights
Under UK GDPR, you have the right to:
- Access the personal information we hold about you.
- Rectify inaccurate or incomplete information.
- Erase your information, also known as the "right to be forgotten," in certain circumstances.
- Restrict or object to our processing of your information.
- Data portability - receive your data in a portable format.
- Withdraw consent at any time, where processing is based on consent.
- Complain to the UK Information Commissioner's Office (ICO) at ico.org.uk if you believe we have not handled your data properly.
- To exercise any of these rights, email us at compliance@appifiers.com. We will respond within one calendar month.
A7. Security
We use appropriate technical and organisational measures to protect your personal information, including secure hosting, access controls, and encrypted transmission where applicable. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
A8. Children's Privacy
Our Site and Services are intended for businesses and are not directed at individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us so we can delete it.
A9. Third-Party Links
Our Site may contain links to third-party websites, such as social media platforms or partner sites. We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies separately.
A10. Changes To This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.
Part B - Refund Policy
This part applies to all Services provided by Appifiers, including product strategy, UI/UX design, mobile and web app development, CRM and ERP builds, and related consultancy Services (the "Services"), booked via appifiers.co.uk or agreed directly with our team.
Because our Services involve bespoke, time-and-labour-intensive work carried out specifically for each client, this policy differs from a standard retail refund policy. Please read it carefully before engaging us, and feel free to ask us questions before you commit to a project.
B1. Consultations And Discovery Calls
Free consultations and discovery calls are provided at no cost and are not subject to this policy.
If you have paid for a dedicated strategy workshop, discovery, or research engagement and it has already been delivered, it is non-refundable, as it reflects time and expertise already provided.
B2. Deposits
Most projects require an upfront deposit before work begins, as set out in your quote or contract. Deposits are used to reserve your project slot, cover initial planning, and begin early-stage work, such as research, wireframing, or environment setup.
Deposits are non-refundable once work has commenced, except where required by law or as set out in Section B6, Cancellations by Appifiers.
If you cancel a project before any work has started, we will refund your deposit in full, less any payment processing fees already incurred.
B3. Milestone-Based And Ongoing Projects
Larger projects are typically billed in stages or milestones, such as design, development, testing, and deployment, as agreed in your Statement of Work.
Once a milestone has been started, the fees for that milestone are non-refundable, as they reflect work, time, and resources already committed.
Fees for completed and approved milestones are non-refundable.
If you cancel a project mid-way, you remain responsible for payment of all work completed up to the point of cancellation, and any refund will be limited to fees paid for milestones not yet started.
B4. Revisions And Dissatisfaction With Delivered Work
We want you to be happy with what we build. If you are not satisfied with delivered work:
- Tell us promptly. Contact us at compliance@appifiers.com with specific feedback within the review period stated in your project agreement, typically 7-14 days after delivery of a milestone.
- We will revise. We will make reasonable revisions to bring the work in line with the agreed brief and specification, within the revision rounds included in your package.
- Escalation. If, after reasonable revision attempts, the delivered work still does not meet the agreed specification through no fault of your own, we will work with you in good faith to find a fair resolution. This may include additional revisions at no cost, a partial credit toward future work, or, in exceptional circumstances, a partial refund at our discretion.
We Do Not Offer Refunds For
- Change of mind after work has been approved or delivered as specified.
- Dissatisfaction with subjective design preferences that were not part of the agreed brief.
- Delays or issues caused by late feedback, missing content, or incomplete information from the client.
- Third-party costs already incurred on your behalf, such as app store fees, licences, plugins, or hosting.
B5. Cancellations By The Client
If you wish to cancel an active project:
- Notify us in writing at compliance@appifiers.com.
- You will be invoiced for all work completed and resources committed up to the date of cancellation.
- Any prepaid fees for work not yet started will be refunded, less any non-recoverable third-party costs already incurred.
- If materials, briefs, or requested content are not supplied within the timeframe set out in your contract, we reserve the right to pause or terminate the project; deposits and fees for work completed remain non-refundable in this case.
B6. Cancellations Or Delays By Appifiers
If we are unable to deliver the Services as agreed, for example due to our own error, capacity issue, or inability to complete the project, we will:
- Offer to complete the outstanding work.
- Provide a pro-rated refund for the portion of the Services not delivered.
B7. Subscription And Support/Retainer Services
For ongoing support, maintenance, or retainer arrangements billed monthly:
- Fees already billed for the current billing period are non-refundable.
- You may cancel future billing at any time by giving the notice period set out in your agreement, typically 30 days' written notice.
- Unused hours or credits within a billing period do not roll over and are not refundable unless otherwise agreed in writing.
B8. Chargebacks
If you have a concern about payment, please contact us directly at compliance@appifiers.com before initiating a chargeback with your bank or card provider. We aim to resolve billing issues fairly and promptly. Raising a chargeback without first contacting us may result in suspension of ongoing work while the matter is investigated.
B9. How Refunds Are Processed
Once a refund is approved, we will issue it to your original payment method. Turnaround times (TAT) depend on your original payment method, as set out below, and are counted in working days from the date of approval:
- These timeframes reflect standard processing by card networks and banking partners and may vary depending on your bank or payment provider. We will keep you informed of progress if a refund is delayed beyond the stated TAT.
Card payments
45-90 working days
Bank transfers
14-21 working days
B10. Your Statutory Rights
Nothing in this policy affects your statutory rights under UK consumer protection law, including the Consumer Rights Act 2015, where applicable, for example if you are a consumer rather than a business client. This policy is intended to work alongside, not replace, those rights.
B11. Changes To This Policy
We may update this Refund Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date, and will apply to projects agreed after that date.
Contact Us
If you have any questions, concerns, or requests regarding these Terms & Conditions, our Privacy Policy, our Refund Policy, or an existing project, please contact us at compliance@appifiers.com.